After a decade dominated by rustic barns and industrial-chic lofts, grand ballroom weddings are reclaiming their spot as the epitome of nuptial glamour. Couples are once again drawn to the opulence of crystal chandeliers, sweeping staircases, and black-tie sophistication, marking a shift away from the casual, DIY aesthetic that defined the 2010s.
This resurgence is partly fueled by a post-pandemic desire for extravagance. After years of scaled-back celebrations, many couples are eager to go all out with formal attire, live orchestras, and multi-course plated dinners. Ballrooms, with their timeless architecture and built-in grandeur, provide the perfect backdrop for such lavish affairs. Hotels and historic venues are reporting a surge in demand for their grandest spaces, with some couples even booking multiple ballrooms to accommodate larger guest lists.
Another factor is the influence of social media and celebrity weddings. High-profile nuptials, like those of Sofia Richie and Ariana Madix, have showcased the allure of classic elegance, inspiring everyday couples to replicate the look. Pinterest and Instagram are flooded with images of black-tie weddings, driving interest in elements like velvet draping, towering floral centerpieces, and vintage-inspired table settings.
Modern ballroom weddings are far from cookie-cutter, however. Couples are putting contemporary spins on tradition by mixing old-world charm with personalized details. For example, some are pairing classical music with unexpected genres—think a string quartet playing pop hits—or incorporating bold color palettes (deep emerald, rich burgundy) into otherwise traditional decor. Interactive elements, such as champagne towers or dessert rooms, are also becoming staples of these events.
The appeal of ballroom weddings extends beyond aesthetics. These venues often offer all-inclusive packages, simplifying the planning process with in-house catering, furniture, and audiovisual equipment. For couples overwhelmed by the logistics of a wedding, the convenience of a one-stop-shop is a major selling point.
While the cost of a ballroom wedding can be high, many couples see it as a worthwhile investment in a once-in-a-lifetime experience. As one bride noted, “There’s something magical about stepping into a space that feels like it’s from another era. It makes the day feel even more special.” With their blend of nostalgia and modernity, grand ballroom weddings are poised to dominate the industry for years to come.
